Case Study: Enhancing Efficiency and Client Satisfaction for Life Media UK

We take a look into the work we’ve done for video content agency Life Media UK, and dive into the benefits we’ve brought to their business through our strategic systemisation and workflow optimisation services.

Client background

Life Media UK is a video marketing company based in Bristol, specialising in crafting impactful corporate video content, including customer testimonials, social media content and employee engagement videos. Their expertise helps businesses effectively communicate their brand stories through visual storytelling.

Challenges

Life Media UK faced significant operational challenges that hindered their efficiency. The two directors had different working styles, requiring customised management approaches. They also lacked effective software solutions for managing their varied and complex workflows, busy client projects and team shoot coordination, necessitating the roles of an office manager and COO to streamline operations.

Solutions provided

To address these challenges, our virtual assistant services provided tailored solutions:

  • Office Manager VA: Managed daily administrative tasks including client gifting, email and diary management. Integrated and automated the directors’ diaries to harmonise their scheduling and preferences.
  • COO VA: Enhanced the customer journey by ensuring timely updates and delivery of video projects, which improved client satisfaction and loyalty. Took charge of onboarding meetings, reducing the directors’ operational workload.

These roles were critical in transforming Life Media UK’s operational framework, allowing the directors to focus more on strategic growth and less on day-to-day management.

Implementation process

We overhauled Life Media UK’s business systems, prioritising regular updates and automation of repetitive tasks to minimise errors. We implemented Monday.com to manage projects seamlessly across the team. Daily check-ins and constant availability ensured that projects stayed on track and client needs were promptly addressed.

Results achieved

The introduction of our virtual assistant services led to remarkable improvements:

  • Customer Satisfaction: Achieved a 98% customer satisfaction score due to more reliable and timely project deliveries.
  • Increased Capacity: Automated workflows allowed the team to handle more projects efficiently, leading to increased sales and better focus on business development.
  • Operational Efficiency: Streamlined operations freed the directors from routine tasks, allowing them to concentrate on sales and client acquisition.

Client testimonial

“We’ve seen incredible improvements in our operational efficiency and client satisfaction since partnering with the VAs at Eto & Flo. Their tailored VA services have transformed our workflow, allowing us to focus on growth and client engagement.” – William Gleed, Life Media UK

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Future outlook

Moving forward, we plan to expand our services with Life Media UK by taking over bookkeeping responsibilities. This will ensure precise financial management, from matching transactions to managing invoices and pursuing late payments.

Additionally, we will increase our service hours to enable the directors to fully detach from operational tasks, further enhancing their focus on strategic business areas.

Ready to see what the support of a team of workflow optimisation experts could do for your business? Get in touch today, and we’ll show you what’s possible.

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